Worldwide mobile and tablet traffic is at an all-time high and search engines are rewarding brands and companies that have responsive websites.
Responsive web design ensures that websites display correctly on every device. This provides a fluid, intuitive user experience regardless of screen size. This best practice not only helps ensure that each website user has access to the same information and online tools, it also facilitates the commercial and brand awareness goals of a website. A website with responsive design from Beacon Digital can be depended on to function reliably, so that no user is ever left out of what your organisation has to offer.
ELIMINATE OBSTACLES TO FUNCTIONALITY
Whether a visitor connects to your site from a mobile phone, tablet, laptop or desktop, a responsive website will adapt accordingly and its functionality will remain consistent, regardless of the device. For today’s fast-paced world, being without a responsive site can severely limit your traffic and lower conversion rates.
IMPROVE TRAFFIC BY IMPROVING DESIGN
Though responsive web design is not a new standard, many organisations have not adopted it on existing sites. Given that so many people use smart phones and tablet devices to use the Internet, investing in responsive design is a wise idea. Organisations can lose significant traffic flow simply by having an unresponsive website. Since functionality is not ensured, each user may encounter different obstacles in using your website to its full advantage; poor conversion rates are a natural consequence. Our website design team can help make certain that every page on your website is responsive and functional, thereby providing the best experience to each user.
A responsive website is simply able to do more. For instance:
- Information will be displayed in the correct hierarchy, allowing users to find what they are looking for
- Images will scale as appropriate, thereby eliminating tedious resizing
- Menus and other lists are maintained
- Ecommerce functions are enhanced through increased usability